Facebook Timeline in company profiles (+ template)

13-03-2012, Category Social Media

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A year and a half ago, I wrote about 15 steps to an effective company profile on Facebook. The time has now come to make changes. At the end of 2011, Facebook introduced Timeline in private profiles. This is a new layout of a user page with a large picture in the headline and all user activities arranged in a chronological order. Since the end of February 2012 Timeline has also been available for brand pages. For the time being it is an option but on 30 March, the new layout of company profiles will be pushed live to everyone automatically. Preview Looking at the profile that you administer you will see a preview option in the new layout. This is a safe option – only you will be able to see the page as a timeline until you decide to publish the new version. If you administer a number...