12 tools of a modern marketer
A list of reliable online applications that are useful – or actually necessary – in marketing and especially in internet marketing. photo by zzpza Software moves from local computer discs to the cloud – even such giants as Microsoft Office appear in a version that is available through the browser. Among hundreds of free and paid for applications available online (in SaaS model), there are at least some that deserve a marketer’s attention.
Here I skip the most basic and obvious internet marketing tools, i.e.: your own website and its CMS,
Google search engine,
social networking services (Facebook, YouTube, LinkedIn, Google+ etc.). 1. CRM.
Basically all large companies and corporations use dedicated solutions such as CRM/ERP. Their functionalities cover all areas of company’s...