Many businesses decide to build and run an affiliate programme on their own. And while it is not a great challenge to deal with the basics of an affiliate program, it is a feat to administer and stimulate it.
At the end of 2011, Facebook introduced Timeline in private profiles. This is a new layout of a user page with a large picture in the headline and all user activities arranged in a chronological order.
So far Google’s social networking service looks rather poor when compared to Facebook, the industry’s king. However, despite that, it is worth including Google+ in your online marketing activities. Read about how to build an effective company page on Google+.
In December, the month of Christmas and New Year’s Eve celebrations, I invite you, Dear Readers, to take part in a competition. The total value of prizes is over $4000 and almost $1800 of that is only the first prize.
An array of possibilities offered by the new technologies -which allow precise targeting of campaigns, on-going optimization, unprecedented measurability – also allow you to monitor the promotional activities of your competition more easily than before.
A decision to run any advertising campaign has its source in the objectives, is conditioned by resources (budget) and depends on how the target group matches the population of Internet users. The first step we should take to run the campaign is writing down a plan, i.e. a brief of the campaign.
The result of an e-commerce project depends on five areas. If you properly care for all of them, your success is guaranteed. If you are perfect in a few of them, your chances are much greater but there is no guarantee.